Super Sunday
Sunday, as we all know, is the Super Bowl, and so our nation grinds to a screeching halt for a little over four hours to watch what was originally just an excuse to mix the NFL and AFL teams in preparation for the upcoming merger. Now, of course, it's not just a game, it's an event. It's a whole day, as is evidenced by the fact that the endless tedious pregame shows will be starting, oh, about five minutes from now. And of course, it's more than just football. Face facts, folks, yes, some 125 million people will congregate around TV sets for this occasion, but it's a pretty good bet that a sizable portion of that audience is not watching the game. Let's break down the audience that will be planting its collective butts on America's couches and blow-up furniture in just two days.
First, there of course are the people who actually DO want to watch the game, most notably the fans of both teams, whether true blue die-hards or bandwagon-jumpers whose teams were eliminated back in October. In the past, network TV execs put their money on getting the huge markets in the Super Bowl, much like any big sporting event, going on the assumption that the teams in the biggest markets have the largest fan bases. It has gotten to the point where some people (mostly in Portland) claim that the NBA conspired with NBC to make sure the Blazers "blew" that big fourth-quarter lead in Game 7 against the Lakers last season so as to avoid a potentially disastrous Portland-Indiana finals, which the suits figured would result in abysmal ratings. So you had Los Angeles and Indiana, which resulted in, well, abysmal ratings. Further debunking this theory were last year's Super Bowl ("nobody's going to watch teams from St. Louis and Nashville!") and last October's World Series, where the network execs got everything they wanted, a New York-New York series, and NOBODY watched. It's a pretty fair bet that despite evidence to the contrary from Giants fans, sports viewers tend to run screaming from any major sporting event that features a team from the Big Apple. Apparently, the saying "rooting for the Yankees is like rooting for U.S. Steel" now applies to all New York sports teams. Baltimore, on the other hand is a very likable team from a very likable city, and that should add a good amount to the bandwagon-jumper category.
Then, there are those who come in search of a party. You remember them, the ones you had to throw out of your Christmas or New Year's party cuz it was 4am and you REALLY wanted to go to bed. Well for whatever reason, you invited them back for your Super Bowl party. These are people who don't necessarily like football, and this is probably the one and only game they watch this year. Then again, they probably will be studying the bottom of a beer bottle more than the defensive alignment of the Baltimore Ravens. At least make sure you get them a cab at the end of the evening, I put it perfectly on the invitation to my Super Bowl party: "Please drink responsibly, I do not have time to go to your funeral next week."
Next are the people with money on the game. These could also be Giants or Ravens fans/bandwagon jumpers, but mostly they are the co-worker who plunked down big wampum in the office pool and HAS to win. He'll be the one who is yelling at the TV a little TOO much for your comfort.
And then there are those who aren't even there to watch the game, but instead just to watch the commercials. So many of the great advertising and pop culture campaigns began at the Super Bowl, from the woman throwing the hammer through "Big Brother" in that MacIntosh commercial, to Budweiser's talking frogs, lizards, and weasels. And of course, last year there was Bud injecting the word "WHAAAZZZZZUUUUUUPPPPP!!!" into the national lexicon, not to mention the Mountain Dew cheetah ad and the dot-com with the "cat roundup" (does anyone remember who they were or if they are even in business anymore?)
Those groups are the usual suspects, but this year we have to add a few new groups to the bunch who will be at your party. If the invitees are of the same age group as the ones coming to my shindig, that being 18-24, there will probably be some, mostly women, who are only there to watch the Backstreet Boys sing the national anthem, and 'N Sync perform at halftime. I have to hand it to the Super Bowl people; if they can grab extra audience and hold it by playing to the teenybopper set, more power to them. At my party, however, I will have control of the remote and when Aerosmith is done, the mute button comes on. Oh by the way, memo to Aerosmith: It was fresh and original when you did "Walk This Way" with Run-DMC, but now it's just embarrassing (first Kid Rock and now 'N Sync?)
And also this year, there will be the people who are only sitting through the Super Bowl so they can watch the premiere of "Survivor 2". In an obvious ratings ploy, CBS this year decided to "Real World"-ize the show and seemed to pick contestants on looks first and survival skills second. Maybe they weren't doing so hot in the male demographics, I dunno, but I didn't watch the first one and I ain't watching this one. As soon as the words "I'm going to Disneyland" are out of a Baltimore player's lips (more on that in a sec), it's movie time.
Speaking of movies, one note here: ABC is counter-programming the Super Bowl with the movie "Babe" (perhaps countering pigskin with pigskin?) on the basis that young kids would rather watch that than football. If that is true, then pro sports really have lost the children, and may god help us all if that happens.
Now, on to the actual game, cuz I know you all are expecting me to make a prediction, considering the fact that I tried to forecast the season back in August (see column #3). First of all, I only managed to get 6 of the 12 playoff teams, although I did pick both the Ravens and Giants to make the playoffs. I completely blew it on the final four, though; Washington will go 13-3 and Minnesota 7-9, I said. Oops. Ditto when I said that the Saints would be challenging for the right to have their name next to "is now on the clock..." with the first pick in April. Now it'll only happen if they get it in a trade with the Chargers.
Also, it should be noted that I am not too good at picking Super Bowls. Since I first started picking winners in SB XXII, I am only 7-6, although I did pick the last two right (Broncos and Rams). That record, however, is somewhat distorted and would be a heckuva lot better had I not picked the Buffalo Bills ALL FOUR TIMES. When you consider those, don't bet the farm on this, but I'm going with the Ravens, 17-13. To quote "South Park", all complaints may be directed to that brick wall over there...
First, there of course are the people who actually DO want to watch the game, most notably the fans of both teams, whether true blue die-hards or bandwagon-jumpers whose teams were eliminated back in October. In the past, network TV execs put their money on getting the huge markets in the Super Bowl, much like any big sporting event, going on the assumption that the teams in the biggest markets have the largest fan bases. It has gotten to the point where some people (mostly in Portland) claim that the NBA conspired with NBC to make sure the Blazers "blew" that big fourth-quarter lead in Game 7 against the Lakers last season so as to avoid a potentially disastrous Portland-Indiana finals, which the suits figured would result in abysmal ratings. So you had Los Angeles and Indiana, which resulted in, well, abysmal ratings. Further debunking this theory were last year's Super Bowl ("nobody's going to watch teams from St. Louis and Nashville!") and last October's World Series, where the network execs got everything they wanted, a New York-New York series, and NOBODY watched. It's a pretty fair bet that despite evidence to the contrary from Giants fans, sports viewers tend to run screaming from any major sporting event that features a team from the Big Apple. Apparently, the saying "rooting for the Yankees is like rooting for U.S. Steel" now applies to all New York sports teams. Baltimore, on the other hand is a very likable team from a very likable city, and that should add a good amount to the bandwagon-jumper category.
Then, there are those who come in search of a party. You remember them, the ones you had to throw out of your Christmas or New Year's party cuz it was 4am and you REALLY wanted to go to bed. Well for whatever reason, you invited them back for your Super Bowl party. These are people who don't necessarily like football, and this is probably the one and only game they watch this year. Then again, they probably will be studying the bottom of a beer bottle more than the defensive alignment of the Baltimore Ravens. At least make sure you get them a cab at the end of the evening, I put it perfectly on the invitation to my Super Bowl party: "Please drink responsibly, I do not have time to go to your funeral next week."
Next are the people with money on the game. These could also be Giants or Ravens fans/bandwagon jumpers, but mostly they are the co-worker who plunked down big wampum in the office pool and HAS to win. He'll be the one who is yelling at the TV a little TOO much for your comfort.
And then there are those who aren't even there to watch the game, but instead just to watch the commercials. So many of the great advertising and pop culture campaigns began at the Super Bowl, from the woman throwing the hammer through "Big Brother" in that MacIntosh commercial, to Budweiser's talking frogs, lizards, and weasels. And of course, last year there was Bud injecting the word "WHAAAZZZZZUUUUUUPPPPP!!!" into the national lexicon, not to mention the Mountain Dew cheetah ad and the dot-com with the "cat roundup" (does anyone remember who they were or if they are even in business anymore?)
Those groups are the usual suspects, but this year we have to add a few new groups to the bunch who will be at your party. If the invitees are of the same age group as the ones coming to my shindig, that being 18-24, there will probably be some, mostly women, who are only there to watch the Backstreet Boys sing the national anthem, and 'N Sync perform at halftime. I have to hand it to the Super Bowl people; if they can grab extra audience and hold it by playing to the teenybopper set, more power to them. At my party, however, I will have control of the remote and when Aerosmith is done, the mute button comes on. Oh by the way, memo to Aerosmith: It was fresh and original when you did "Walk This Way" with Run-DMC, but now it's just embarrassing (first Kid Rock and now 'N Sync?)
And also this year, there will be the people who are only sitting through the Super Bowl so they can watch the premiere of "Survivor 2". In an obvious ratings ploy, CBS this year decided to "Real World"-ize the show and seemed to pick contestants on looks first and survival skills second. Maybe they weren't doing so hot in the male demographics, I dunno, but I didn't watch the first one and I ain't watching this one. As soon as the words "I'm going to Disneyland" are out of a Baltimore player's lips (more on that in a sec), it's movie time.
Speaking of movies, one note here: ABC is counter-programming the Super Bowl with the movie "Babe" (perhaps countering pigskin with pigskin?) on the basis that young kids would rather watch that than football. If that is true, then pro sports really have lost the children, and may god help us all if that happens.
Now, on to the actual game, cuz I know you all are expecting me to make a prediction, considering the fact that I tried to forecast the season back in August (see column #3). First of all, I only managed to get 6 of the 12 playoff teams, although I did pick both the Ravens and Giants to make the playoffs. I completely blew it on the final four, though; Washington will go 13-3 and Minnesota 7-9, I said. Oops. Ditto when I said that the Saints would be challenging for the right to have their name next to "is now on the clock..." with the first pick in April. Now it'll only happen if they get it in a trade with the Chargers.
Also, it should be noted that I am not too good at picking Super Bowls. Since I first started picking winners in SB XXII, I am only 7-6, although I did pick the last two right (Broncos and Rams). That record, however, is somewhat distorted and would be a heckuva lot better had I not picked the Buffalo Bills ALL FOUR TIMES. When you consider those, don't bet the farm on this, but I'm going with the Ravens, 17-13. To quote "South Park", all complaints may be directed to that brick wall over there...
Labels: football
